Emerging Trends Advisors Co., Ltd.
306/82 Moo.10, Nongprue, Banglamung,
Chonburi 20150 Thailand

Home » India » US lingerie brand Parfait enters India; to invest around $4 mn this year

US lingerie brand Parfait enters India; to invest around $4 mn this year

Feb 6, 2019 | Emerging Trends Advisors, India

Shortly, Parfait will be available on their website apart from e-commerce players like Myntra and Amazon.

US-based lingerie brand Parfait which has just entered India plans to invest around $4 million in the first year of its operation in the country, said top executive of the company. The investment will be made to set up around 150 shop-in-shops and four independent outlets in the country this year.

"We are planning to invest $3-$4 million dollars in the first year. Every six months we evaluate our business for further investment," said Ken Zhang, CEO, and co-founder of the brand. "We have entered India through 100% FDI. Following the government norms, we will source 30% from India and but the style, sample, structure, technique, and design will come from the homeland. Our 30% sourcing from India will include cotton," he further said.

In India, Parfait will be partnering with major Indian retailers and aggressively focuses on shop-in-shop formats. Shortly, Parfait will be available on their website apart from e-commerce players like Myntra and Amazon.

Make an Enquiry
Fill out the form and a member of our team will get back to you shortly. Usual response time 1-2 hours.

"We will also explore the possibility of opening Parfait store in major cities shortly. Parfait will be launching its first exclusive store in Vasant Kunj, Delhi, followed by an exclusive store in Mumbai. The independent stores will be launched in the mid-week of April. This will be Parfait's first exclusive store globally," said Akhil Srivastava, managing director of Parfait India.

Parfait sells products across the world through a channel of distributors and retailers and is available in 700 stores worldwide. The business is mostly driven through B2B channel globally. The company is entering in B2C for the first time with their launch in India.

Headquartered in Los Angles, United States the company serves women across 20 plus countries through its 700 stores and online stores worldwide.

Article Source: economic times

Up to 15% Returns on Investment

Fixed return investments fully backed by properties.

*15% p.a. paid at the end of the term on capital gain option*


Submit your email address and a member of our team will contact you shortly. Usual response time is 1-2 hours.

ETA Client Alert | Hotel Operators

ETA - Client Alert | Hotel Operators Thailand's National Council for Peace and Order (NCPO) issued Order No. 6/2562 on 12 June 2019, to temporarily suspend the enforcement of town planning and local building control regulations on specific buildings that are used for...

ETA Rental Guarantee Feasibility Report

ETA | Rental Guarantee Feasibility ReportWe are confident enough in our product not only to secure your principal amount invested with a freehold title deed but to pledge further assets giving security to both the returns and any “Buyback Guarantees.”Hereʼs why!!We...



Flexible Terms

3 year investment plan, ideal for first-time investors.

Flexible Payment Options

Option to receive interest payments monthly or quarterly.