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Taking advantage of market conditions

Apr 8, 2017 | Emerging Trends Advisors

The markets have not been too favourable for investors in recent years although more positive signs are certainly out there. It hasn’t been all doom and gloom by any means but investments paying high yields have been few in their numbers and those that have paid higher returns, have tended to be high risk – something many investors have wanted to steer well away from.

Of course, these types of market conditions also present opportunities for investors. There will always be companies looking to seek new investment and as result, need to offer incentives. It may be that the returns are healthy rather than earth shattering, returns of 5% to 7% p.a. being very acceptable, but the levels of risk would be described as low. Any investment that beats inflation is well worth greater consideration.

One thing that has become apparent is that many investors are now searching for tangible investments – ones that can be physically seen or touched as opposed to ‘paper investments’. This has seen an increase in demand for gold and investment properties, investments that have always been popular when there have been lower levels of confidence. Gold is self-explanatory but investment properties offer a range of different options for investors.

Taking advantage of market conditions

Taking advantage of market conditions


It is possible to buy properties with the sole intention of renovating and then selling on quickly whilst others look at investment properties as more long-term options. In these cases, investors are buying the properties with a view to gaining an income in the form of rent as well as achieve capital appreciation. Assuming that the property is purchased in an advantageous location for the right price, the chances of achieving this are quite high.

Naturally there are dangers associated with this type of investment but most of the problems are usually connected to the tenants and the quality of them rather than any restrictions or limitations caused by market conditions. The fact that problems with tenants are by no means rare can put off some investors. To get around this it is possible to employ the services of a property management company although this often comes with limited guarantees and could significantly reduce your return on investment (ROI).

One type of investment that appears to have grown in popularity in recent years is something often referred to as the rental guarantee concept. Market conditions and investors’ desire for ‘safer’ investments have certainly played a huge role in this along with the fact that they offer an extremely easy source of passive income. The idea is certainly not revolutionary and very easy to follow and usually works along the same lines. A developer builds a property for investment purposes, sells units to investors and then either the developer or a connected third-party ‘rents’ it back for given period, paying an agreed annual return.

These rental guarantee concepts have proved so popular and successful that some of the major 5-star hotels now have units available to their properties. This is again largely due to market conditions and the need for investment. There are huge benefits for all parties concerned and the investments should certainly be viewed as relatively safe and offer healthy returns.

Here in Thailand, there are three schemes that particularly stand out and they are all in the thriving tourist destinations of either Pattaya or Phuket. The first option is available in a completed project owned by Amari in the city of Pattaya. The return offered on this deal is 5% p.a. for five years with expected returns in subsequent years of 8% p.a.

The next two rental guarantee concepts are available on the island of Phuket and are projects that are currently under construction. To reflect this, the returns offered are slightly higher at 7% p.a. for five years with projected returns in following years of 10% p.a. These offers are in properties run by the hotel groups, Ramada and Best Western. All three of the hotels are situated in prime locations and have the luxury of being managed by world renowned hoteliers.

With this in mind, it is quite easy to understand how investors can take advantage of market conditions.

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